A few members of our company staff were talking about the King of Pop’s new video for “Behind the Mask” today and said, “they crowdsourced the whole thing – thousands and thousands of people made it” Crowdsourcing for those of you who don’t know is the act of outsourcing tasks, traditionally performed by an employee or contractor, to an…
Some say that getting the sale is the easy part, but we think that embedding the product is often the harder part. What do you do when you get a community which has purchased your product to actually use it? This is often the most difficult part of embedding customers in business. Many people often…
The relationship between social media and business innovation, poses questions relating to both how businesses interact with the consumer – and how they work with each other. It also leads to issues of marketing process, work patterns, personal skills and understanding of technology – it’s a tricky affair. The connection between them is strong –…
As the London 2012 Olympics approach, we’re sure you are all as excited as our company, waiting with baited breath and expectation on team GB’s performance! For many a business however, ideas and preconceptions about how certain industries will be affected still remains a topic of hot debate. The most common misunderstanding is that, given…
Last week saw the second our company and Yuuguu staff day out of the year; this time coming in the form of an ‘It’s a Knockout’ extravaganza. CEO’s Paul Lees and Andrew Pearce present Nicole Stadler with her ‘Employee Of The Quarter’ award before the shannanigans begin Not ideal for those of a prissy disposition,…
So not only are SMEs being charged way more than they should be (see article below), we also heard this week that lending under the Government’s flagship small business lending scheme, the Enterprise Finance Guarantee (EFG), has plummeted, falling by 42% over the last year according to the independent finance advisor Syscap. The value of…
A business opportunity is classed as having the chance to meet a market need, interest or want through a creative combination of resources. This sounds great; exactly what an entrepreneur needs to thrive on. However, identifying and then acting on them isn’t always as easy as it sounds. Here are a few tips and tricks…
So you run your own business and it is ticking along nicely. Where do you go from here? How do you expand? How do you learn new skills and techniques? How do you generate new leads? In order for an SME to thrive, you need to make the most of expertise available: they say knowledge…
As most people you ask will tell you, the best way to experience London is on foot. I would like to agree; however, the only issue is that I don’t like walking. That is until I learned that you can walk, learn a lot about London and take regular rest breaks at great pubs along the Thames…
Exciting times in cake club this week! Reining masterbaker our SEO Strategist Nick was up against Neil one of our Sales team. Here they are looking very handsome at our Christmas Party: Nick made a Swedish Sticky Cake, a deliciously coconutty cake served with fresh cream. Neil made an Armenian Surprise, a light sponge cake covered…
